Following Paris, New York, and Tokyo, the Seoul flagship store is located a little far from the luxury goods shopping area in southern Seoul. Rena Dumas of RDAI, in charge of all of the world’s Hermès Miason architectural plans, built the Maison Hermès Dosan Park’s outer wall out of glass, reflecting the various colors of the rainbow throughout the day. The glass wall’s silk screen also shimmers of delicate golden stripes that replicates the changing visuals of the sky, capturing the eyes of the pedestrians.
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